The first step towards achieving Your consumer centricity goals

Avoid the pitfalls and leapfrog the competition

The 2025 Consumer Centricity Report delivers in-depth insights, industry benchmarks, and strategic takeaways to help you assess where your company stands today - and what it takes to lead tomorrow.

This report is designed for B2C business leaders who want to move beyond consumer-first rhetoric and drive real business impact.

What’s inside:

  • 34 pages of research-backed insights and data from our December 2024 B2C employee survey

  • A deep dive into each of the Customer Centricity Pillars

  • Breakdowns by industry, leadership level, and company size where applicable

  • A Fashion & Luxury Spotlight analyzing industry-specific challenges

  • Actionable Food for Thought sections to help you assess your own organization

WHO IT’s FOR:

  • CEOs & C-Suite Management shaping company-wide strategy

  • CX Leaders seeking to gain cross-functional buy-in and demonstrate the business impact of consumer centricity.

  • CHROs driving culture and cross-functional alignment

  • Any Executives navigating changing consumer expectations

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  • 96% of B2C employees believe consumer centricity is critical for B2C businesses.

  • Only 62% of them believe their company actually delivers on it.

  • Make sure to stay out of the 35%.