Do You want to ensure that the organization fully supports your consumers and their ideal journey?

Your questions answered

Evaluate the organization across the 6 pillars supporting the Consumer Journey.

Inventory of the status quo and areas working against consumer centricity goals.
- Does our planning take the consumer into account?
Inventory of the status quo and areas working against consumer centricity goals.
- Does our planning take the consumer into account?
Inventory of the status quo and areas working against consumer centricity goals.
- Do we have the right organizational structure to favor the consumer journey?
Inventory of the status quo and areas working against consumer centricity goals.
- Are we optimizing the data we have to understand our consumer?
- Are we collecting the right data to continuously improve our understanding of the consumer?
Inventory of the status quo and areas working against consumer centricity goals.
- Are we looking at the right numbers to ensure success with our consumer?
Inventory of the status quo and areas working against consumer centricity goals.
- Does our culture support the consumer journey?
- Does the culture serve those who serve the consumer?
- Does our culture put the consumer first?

Translate the ideal Consumer Journey into an actionable plan with short-, mid-, and long-term goals.

A prioritized map of the upgrades and adjustments necessary to evolve today's consumer journey into the ideal one(s) outlined together.
- What do we need to create or change in order to deliver the new consumer journey(s)?
A map of the resources necessary or potential blockers to delivering the Project Map.
- What could keep us from closing that gap or executing those projects?

Create the mechanism for transformation success.

Communications plan targeting messaging to different internal segments throughout the course of the transformation.
- How will we get everyone on board?
Objectives and template for periodic measurement and presentation of Transformation Roadmap progress and CPI performance.
- How will we know if we are progressing?
Designation of roles, responsibilities, and rules of order for the governance participants and ambassadors.
- What are the areas of focus to create the desired relationship?
- Which group(s) do we need to focus on and with what priority?